Bharat Petroleum Corporation Limited (BPCL) is one of India's largest PSU companies, with Fortune Global 500 rank of 287 (2008). Its corporate office is located at Ballard Estate, Mumbai. As the name suggests, its interests are in downstream petroleum sector. It is involved in the refining and retailing of petroleum products.
Bharat Petroleum is considered to be a pioneer in Indian petroleum industry with various path-breaking initiatives such as Pure for Sure campaign, Petro card, Fleet card etc.
BPCL's growth post-nationalisation (in 1976) has been phenomenal. One of the single digit Indian representatives in the Fortune 500 & Forbes 2000 listings, BPCL is often referred to as an “MNC in PSU garb”. It is considered a pioneer in marketing initiatives, and employs “Best in Class” practices.
Brand ambassador
Mahendra Singh Dhoni signed on as the Brand Ambassador for BPCL in 2006. Narain Karthikeyan is one other Brand Ambassador for BPCL.
International rankings
- BPCL is a Fortune Global 500 company as per the ranking of 2008. It was ranked at position 287. It was ranked at position 325 as per the ranking of 2007.
- BPCL was featured on the Forbes Global 2000 list for 2008 at position 967
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